Deleting data
Here you can read how to have your data deleted at Denkploeg, what happens then and how long it takes. There are three situations. Pick yours:
| Your situation | What you do | How long |
|---|---|---|
| You connected Denkploeg with Facebook or Instagram | Remove the Denkploeg app in your Meta account (section 1) | Immediately |
| You have an account at Denkploeg | Email privacy@denkploeg.nl from the address of your account (section 2) | Within one month |
| You are a contact, visitor or guest of a Denkploeg customer | Ask that customer (section 3) | The customer's term, usually one month |
1. You have connected Denkploeg with Facebook or Instagram (Meta)
If you used your Meta account to connect Denkploeg (for example for advertising or Instagram), you can have that access and your data deleted as follows:
- In Facebook, go to Settings and privacy, Settings, and then Apps and websites (for business accounts: Business Integrations).
- Choose Denkploeg and remove the app. Also turn on the option to delete your activity at the app, if Meta shows that choice.
- Meta then automatically sends us a message. We then immediately delete:
- the access token (the key with which Denkploeg could reach your Meta account),
- the connection with your advertising or Instagram account in Denkploeg,
- our stored Meta user number, and
- the measurements that hung off that connection and, for an advertising connection, the import rounds and the figures taken from them into the workspace.
- You receive a confirmation code. With it you can see on the status page that the request has been carried out:
https://denkploeg.nl/gegevens-verwijderen/status/<your-code>(Meta shows you this address). That page shows only the status and the time, no personal data.
If you only remove Denkploeg from your Meta account without asking for deletion, we revoke the access (the token is removed, the connection remains as not connected) so that nothing is retrieved any more.
What remains: advertising figures your organisation typed in by hand and the per-advertisement standings remain in the workspace, because they belong to the workspace and not to you personally. If you want those removed as well, ask the administrator of your workspace or ask us.
You can also send us a request without Meta, to privacy@denkploeg.nl. If, as a contact of a customer, you spoke with that customer via WhatsApp or Instagram, the customer is responsible (see point 3); if you wrote to the number "DENKPLOEG - AI Assistent", we are.
2. You have an account at Denkploeg
If you want your account and the data we hold about you as controller to be deleted, send an email to privacy@denkploeg.nl from your account's address, with the subject "Delete data". We verify that the request comes from you (for example by having you respond to a confirmation email) and delete or anonymise your account, sessions and login attempts and what hangs off them (invitations, mail lines). We confirm this within one month. This is currently done by hand.
What remains: the audit trail (who did what and when) is append-only and remains, with a user ID, the type of action and sometimes an email address or IP address. We keep the trail for 2 years; after that we anonymise the user ID, the email address and the IP address. Data that we are legally required to keep, such as accounting records (7 years), remains.
If you are an administrator of a workspace and want the entire workspace deleted, that is possible: first an export of all data, then emptying it. See terms.
3. You are a contact person, visitor or guest of a Denkploeg customer
If it concerns data that a customer holds in its own workspace, for example a WhatsApp conversation, a chat message on a website, a contact form or a newsletter, that customer is responsible. Ask them directly. We help the customer to carry it out: erasing a person or relation, erasing a support conversation or WhatsApp conversation, removing a subscriber, anonymising a guest. If you send the request to us anyway, we will forward it.
How long it takes
- A request via Meta: immediately.
- A request to us as controller: within one month (with an explanation if it takes longer).
- A request to a customer: that is its time limit, as a rule also one month.
Backups
What we delete also leaves our backups, but only when they expire. That takes at most seven months. Until then, the data is in the backup in encrypted form and is not used. If a backup is restored, we carry out the deletion again.
Contact and complaints
Questions: privacy@denkploeg.nl. If you have a complaint, you can contact the Dutch Data Protection Authority, the Autoriteit Persoonsgegevens (autoriteitpersoonsgegevens.nl). More about what we do with your data: the privacy statement.
Effective date: 18 October 2026.