Social media planning
A month of posts in one signature.
The crew makes the batch from your brand book, you go through it and sign.
- Sign up and hear among the first when there is room
- The demo is simply open
- Business only, all prices excl. VAT
This is how Social Media Studio works: the crew fills December with twelve posts in different formats, and every image passes the brand gate. You open a post, edit the caption and sign. The post gets the status Scheduled; posting turns on once Meta has approved Denkploeg. Until then you can withdraw it.
One brief, a whole month
You say in a few lines what you want. The crew comes up with the posts, picks the format for each one and makes the images in your brand.
- Square, portrait, story and reel, chosen per post
- Copy in the tone of your brand
- You set the number and the rhythm
A short brief becomes twelve posts in four formats.
Every image passes the brand gate
The gate checks colour, logo and tone. Anything outside the brand is adjusted before you see it.
Three images pass the brand gate. The second image has a colour outside the brand and is adjusted.
You read, edit and sign
No post goes out without you. Open one, edit the caption and sign.
- Open a post in the calendarYou see the image, the caption and the day.
- Change what you want differentThe caption is plain text. Your change stays.
- SignYour signature sets the post to Scheduled.
- It is ready for its momentPosting turns on once Meta has approved Denkploeg. Until then you can withdraw or change it, and then you sign again.

What works now, and what comes next
We promise nothing that does not work yet.
Now Available
- Planning as a batch
- Signing exactly this content
- Messages and comments
- The AI label cannot be switched off
Coming Planned
- Ads from a post
- WhatsApp in the same inbox
- Instagram Login without a Facebook page
The director runs it
You give the briefing, the director plans, you sign every post.
You talk to a director. He prepares a proposal, the checks run, and nothing goes out until you sign.
- Brand gateenforced
- Signing before every outward actionyou sign
- Audit trailrecorded
Part of the crew: the director prepares this as part of your briefing. How the crew works
A request in the chat: Plan four posts for autumn The director prepares a proposal: Four posts in the calendar, with image and caption Two checks get a tick: Brand gate: tone and colour and Meta rules checked. You sign, and the chip becomes Signed.
- One director, all studios
- Nothing goes out without your signature
- Early access, as soon as there is room
What automating social media costs
Social
€29per month, excl. VAT
Social Media Studio is part of a package, together with the creative studios.
- Plan a month of posts as a batch
- Sign per post or per batch
- Publishing once you connect Meta (after approval)
- 2 users included
- 500 credits per month
Customers, signers and follow links are free.
± 38 images or 4 videos of 8 seconds per month
More included
With Creative Complete for €89 you also get Avatar Studio, Creative Studio, Brand Studio, Video Studio
Bought separately they would cost €146 per month together.
In the trial
- 200trial credits
- 0euros to start
Nothing is switched to paid automatically.
- Early access, as soon as there is room
- You sign everything that goes out
Social media next to Buffer and Metricool
What the providers' own pages say, side by side. We compare the plan with approval and team members.
| Reference | DenkploegSocial | BufferTeam | MetricoolAdvanced |
|---|---|---|---|
| Price per month | €29 per month, excl. VAT | $ 10 per channel per month on annual billing | € 43 per month for 15 brands on annual billing, € 54 on monthly billing |
| Channels | Instagram and Facebook, through Meta | Open (not established) | Open (not established) |
| Approval or signature | YesA whole batch in one signature | YesIn Team | YesIn Advanced |
| Client management and team | YesAgency and workspaces | YesUnlimited team members in Team | YesIn Advanced |
| AI assistant | YesThe director | Yes | Yes35 credits per brand per month |
| Inbox for messages and comments | Yes | Open (not established) | Open (not established) |
| A keyword in a comment becomes a DM with a link | Yes | Open (not established) | Open (not established) |
| Why Denkploeg | One briefing becomes a month of posts that pass the brand gate, and you sign the whole batch at once. Posting turns on once Meta has approved Denkploeg, and only after your signature. | ||
Source and reference date: Denkploeg (app.denkploeg.nl/social-media-automatiseren); Buffer (buffer.com/pricing); Metricool (metricool.com/pricing/) ().
Amounts are in the currency of the source and are not converted. Open means we could not establish it on that page, not that it is missing. Whether VAT is in an amount, we only say when the source says so. Is something wrong, or out of date? Let us know.
Frequently asked questions about automating social media
May AI manage my Instagram?
The crew prepares and proposes. Posting is a public action in your name, so a person signs. Without your signature nothing goes out.
How many posts can I publish per day?
Meta decides that per account. The studio fetches that limit before it schedules. If that fails, the day counts as full and the post waits.
Does it post without me?
No. After your signature every post is ready for its moment, and posting turns on once Meta has approved Denkploeg. Until that moment you can withdraw it.
Which channels can I use?
Instagram and Facebook, via Meta. Other channels are not included now.
What does it cost?
Social Media Studio is part of a package. The price is under 'What automating social media costs' on this page, from our price list.
Honest about what automating social media does not do
What we do not do:
- Nothing is posted without your signature. A text that promises something for a like, share or tag we do not post.
- Meta decides the number of posts per day per account. If we cannot retrieve it, it counts as full.
- Ads from a post, WhatsApp in the same inbox and Instagram Login without a page are planned and not included yet.
A real company
Who we are
- Company
- Denkploeg, part of Het Creatieve Bureau
- CoC
- 72101121
- VAT ID
- NL001154747B27
How to reach us
- Questions and introductions
- hallo@denkploeg.nl
- Help with Denkploeg
- support@denkploeg.nl
- Privacy and requests
- privacy@denkploeg.nl
- +31613816926
Plan your first batch
No card. Nothing goes out without your signature.
Nothing goes out without your signature.
Three proposals are ready with Waiting for you: a quote, a route and a message. You sign, and the chip becomes Signed.
4:5
9:16
1:1
4:5
1:1
4:5
9:16
1:1
4:5
